How to Develop an Effective Mobile Loyalty Program with Smart Beacons

So you have decided to jump at the idea of starting a mobile loyalty program for your business, now what?  What are the next steps you should take?  How will you go about creating your program?  We shall provide answers to these questions for you now.

 

Come Up With a Plan

First answer the question, "will it be geared toward individual consumers or businesses?  This is an important factor to ponder.  You will need to tailor your program to the type of clients you are aiming to attract.  It is possible to cater to both, individuals AND businesses.  In that case, you would likely want to develop two separate programs to accommodate the specific needs of each type of patron.

 

What Features Will You Include?

It is important for you to plan what features you want to include in your loyalty program.  For instance, will repeat customers earn points toward their reward?  Do you have another plan in mind for how they go about accumulating credits for their purchases? 

After you decide this, you must figure out what form the reward itself will take.  Will it be a deeply discounted item or a free one?  Will there be a monetary limit to what that offer can be applied to?  Will there be any kind of limit on how often rewards can be redeemed?  These are all necessary features to decide upon before you hire somebody to develop your program.

 

Sound Advice for Creating Your Program

First, it is advisable to make a list of everything you want to include in your loyalty program.  This will be the basis of the program so do not leave anything out, write down all details.

The most critical aspect of this whole loyalty thing is to hire the right company to design your program.  Netclearance can guide you every step of the way.  With smart beacon loyalty solutions like Bounty you want to ensure you keep customers returning to your business.